Recent KSSJ manuscripts after vol.40 can be found at the following website
http://www.springer.com/social+sciences/journal/40483


Title34권 1호 Affective Congruency Effects in Advertising
AuthoradminCount7Date2007/06/05
Attachment KSSJ(3)(2007)-(3).pdf

Affective Congruency Effects in Advertising

HyeSeung Lee

(Yonsei University)

Hyun Young Cho

(Yonsei University)

KSSJ(3)(2007)-(3)

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